Business Operator
Definition:
A Business Operator is the primary force driving a team working towards fulfillment of a company vision. This may be a dedicated team of contractors, but usually includes a mixture of contractors and employees. The Business Operator is wearing multiple hats inside the business and could not afford to be replaced at fair market rate without the business crashing, additionally there is rarely enough full-time work under any individual hat to make it worth outsourcing.
Most Business Operators are actively working to graduate to Business Owner.
Business Operator...
Pros
- Eventually able to make more take-home money than the Job Owner
- Can take short breaks and the company still makes money!
- Finger on the pulse of the company
- Able to be highly reactive to situations inside the company & out
- Ability to outsource
- Team to rely on & brings additional skillsets
Cons
- Can only afford to take short breaks from the business!
- Must learn to balance profit and company needs and separate profit from paycheck
- Where most businesses get stuck because the owner/operator never has time for working ON the business!
- Hard to find solid resources because the needs vary so much based on size!
- Constant juggling of multiple hats can be exhausting or leave one job ignored
- Business is not often sell-able
Suggestions for Growth
Business Operators often struggle to create growth because of a lack of cashflow!
To support your sales system, it may be time to level up your marketing!
To receive a sample marketing plan & suggestions on how to level-up your marketing, fill out the form below!
Business Operator Resources
If you're finding yourself in this category, you're not alone, and you're in a fantastic place! While the Business Operator often deals with added stress from juggling multiple positions and business needs for growth, there is light at the end of the tunnel and we're here to support your growth!
The Done-For-You Marketing Plan
Pulling together a comprehensive marketing plan can be daunting and time consuming - a resource that is often in short supply for Business Operators! We'll take the stress out of researching & designing the perfect marketing plan for your business and industry so you can stand out & grow!
The Marketing Engine Igniter
Interested in learning the intricacies of why marketing works and building your own marketing muscles and plans so you can be the dominating Chief Marketing Officer of your business? This six-week course + mastermind was designed for you!
The Workcation
The Workcation is an extremely intimate, weekend retreat in a luxury setting, complete with a private chef and onsite access to a celebrity entrepreneur who guides attendees through personalized exercises & content to help them continue growing!
The Grow Retreat
The Grow Retreat is an invitation-only two-day retreat hosted in San Antonio TX every year. Our speakers AND our attendees are carefully screened to create an atmosphere that is truly unlike anything you've experienced before...
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