Businesses across the country have been closing due to the pandemic, but there is a small percentage that have grown! |
In this series we take you behind the scenes in those businesses to empower you to apply the same strategies to your business, whether you’re in growth mode, or recovering!
We’re asking three questions to bring out a few different kinds of answers from our interviewees:
What do you do?
What contributed to your growth?
What are you doing to ensure you continue growing?
This Week’s Interview Guest:
Glen Bhimani of BPS Security
BPS Security has exploded with growth (over 400%!) in the last year and a half, and Stephanie had the chance to sit down with their brilliant CEO to discover their Growth-Factors.
Behind the Scenes:
Question 1: What do you do?
Glen:
At BPS Security, we provide security guard services for large corporations. We service corporations that want quality, hands-on security that will be there for them at all times: day or night, weekend or weekday.
Question 2:
What contributed to your growth?
Glen:
In specific regard to COVID, we did a lot of watching current events and looking ahead.
When we heard news about COVID in China and how quickly it was spreading, we knew that supply and demand were going to go crazy in the security business: we might not be able to license more people, travel between states might get restricted, and yet people would still need access to good security. The same thing happened in China, so we knew it would happen here. So we took some of our additional cash flow and made huge orders: hundreds of uniforms and equipment (some came in three days before Texas shut down).
From there, we began calling tons of potential clients and our current clients with offers. We let them know that the security thinning that was being seen in China was coming to Texas, and that prices were going to skyrocket because of supply and demand. So instead of waiting to purchase security, they could buy with us now at our current price and therefore avoid spending twice or three times the price in the future. We did this back in February and March, and by the end of March we were getting tons of calls asking for our deals because these people knew that what happened in China was happening here. They knew we had been thinking about them and were prepared to help them with their security needs, so they called us as they saw the price skyrocket coming.
Aside from that, there were four key concepts we implemented:
Adaptation
Innovation
Expense Management
Payment Negotiation